Jacqui has almost two decades of experience and has been helping startups get off the ground since 1998. Over the course of her career, Jacqui has worked with companies in a wide variety of sectors including enterprise software, Internet, SaaS, mobile, information security and consumer products and professional services sectors. Previously, she held leadership positions at CoreCard Software, Manning, Selvage & Lee, PeopleSoft, Silverpop and Stonesoft. She has also worked with Fortune 1000 brands such as Chupa Chups USA, Durex Consumer Products, eBay and IBM e-Business Services.
As founder and principal of iFusion Marketing, Jacqui is an ardent practitioner of customer-centric marketing and has been incorporating social media marketing elements in marketing plans delivered to clients since 2006. She has consulted with media and member-driven companies including The Atlanta Journal Constitution, Lee Enterprises and the Atlanta Press Club and the American Marketing Association. Jacqui has also authored articles on social media for iMedia Connection, Chiefmarketer and Association Publishing magazine, and has provided expert commentary to business publications including DemandGen Report, Newspaper & Technology and Direct Marketing News. A listing of Jacqui”s speaking engagements can be found here.
A winner of numerous awards of excellence, Jacqui serves on the boards of StartupChicks, TEDxPeachtree and the Atlanta Press Club, one of the largest professional associations for journalists in the United States. She previously served on the boards of New Leaders Council and the American Marketing Association Atlanta chapter where she spearheaded the annual Atlanta Marketer of the Year Awards to two successful, sold-out years in 2007 and 2008. Jacqui is also active in the Technology Association of Georgia and Women in Technology, including serving as chairperson of WIT’s prestigious Women of the Year in Technology awards in 2006 and 2005.
She holds a bachelor’s degree in Marketing from the University of Hawaii, Manoa, and is bilingual in English and Mandarin.
